Share

News

Santa Cruz Bicycles has been Sold!

News just in via Bike Biz, it appears that Santa Cruz bicycles has been sold to Dutch based company Pon Holdings. Here is how Bike Biz reported the news:

“Pon Holdings of the Netherlands has acquired Santa Cruz Bicycles. The Californian MTB company was founded in 1993 by former professional skateboarder Rob Roskopp and his associate Rich Novak.
Under new ownership, the company will continue to be based in Santa Cruz and Rob Roskopp will stay on as CEO. The current management team will also remain in place.
Pon Holdings’ Pon Bicycle Group is made up of Cervélo, Focus, Gazelle, Union, Kalkhoff, Univega, Rixe and BBB Cycling.”

Newsletter Terms & Conditions

Please enter your email so we can keep you updated with news, features and the latest offers. If you are not interested you can unsubscribe at any time. We will never sell your data and you'll only get messages from us and our partners whose products and services we think you'll enjoy.

Read our full Privacy Policy as well as Terms & Conditions.

production