Now it’s official! 3 Time World Cup Champion Greg Minnaar will be the new face of O’Neal!
After a week of wild speculation and and hundreds of emails guessing who the new DH Superstar in O’Neal clothing is, it’s now official: South African Greg Minnaar will be representing the Californian clothing and protection specialist O’Neal for at least the next two years!
The rims, the tyres, his saddle and Greg’s big feet were obviously already enough for our smart readers to recognize the new ‘SANTA’ Cruz rider on board!
Iris Kuckelberg, Head of Marketing, explains the move: “At O’Neal we have a long heritage in the motocross industry and over the last couple of years we were working steadily on our mountainbike collection. Being one of the very few family-related businesses, and still living the spirit of our founder Jim O’Neal, Greg Minnaar seemed to be the perfect match.”
“To us Greg is not only a champion on the track but also deep inside in sport”, says Iris. “He simply reflects all our values, like authenticity, persistence, strength and real passion. We already did some projects together at the very start of his career and we are really happy to have him back in the team now. Together we hope we can give all riders who share our love with the sport, something back from our experience and our vision.”
Iris adds, “We know we might not be the biggest player on the MTB market yet, but we are very proud of our independence and of our dedication to the sport. Developing and designing apparel and protective equipment is more than our company profile, in fact for the crew and the athletes, it’s a life mission statement.”
Check out what Greg’s has to say in his video broadcasted to Dirt:
http://mpora.com/videos/lP1mDjrQt
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