Photos: Red Bull Content Pool
We were blown away by Matt Jones’ new edit when we saw it at the London premiere last night and we’ve been dying to find out how it all came together.
Here’s all the behind the scenes info from the man himself
Dirt: Where did the idea come from? Was it inspired by Drew Bezanson and the woods one he did?
Matt Jones: Not at all to be honest. I’m aware of that video but the style of this one and the features and the location is me in a nutshell.
We built this location over the whole year and it’s only ten minutes from Woburn where I grew up riding so the landscape, the trees, the dirt even are identical to what I know. A lot of the concepts and features have been ideas floating around in my head for years and years but I’ve never really had the resources or the scope to do it. They’ve always just been stupid, dumb ideas, and then we put pen to paper and said: “Right, what are all the ideas in my head, I’m going to write them down, are they possible?”
I never actually thought I’d do them so I spent quite a lot of money and time building all this stuff, still not really knowing whether it was going to be possible to do the things we did.