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Jeep: King of the Mountain

I’ve been holding off on attacking the old press release for a while but no longer, check this one out. “After four years of high intensity action, spirited competition and aerial dynamics at breakneck speeds, cycling fans have come to expect the highest caliber of mountain bike racing from the Jeep® King of the Mountain Series.” High Intensity Action? Spirited Competition? Aerial Dynamics at Breakneck Speeds?

World Professional Champions are crowned based on a system of cumulative points earned throughout the three-race Jeep King of the Mountain Series. This year’s schedule includes stops at some of the most highly regarded scenic outdoor havens in the Rocky Mountains and Western U.S., including:

• Saturday, Aug. 4 at the Canyons Resort in Park City, Utah
• Saturday, Aug. 18 at the Madonna Inn in San Luis Obispo, Calif.
• Saturday, Sept. 1 at Beaver Creek Resort in Beaver Creek, Colo.

I’ve been holding off on attacking the old press release for a while but no longer, check this one out. “After four years of high intensity action, spirited competition and aerial dynamics at breakneck speeds, cycling fans have come to expect the highest caliber of mountain bike racing from the Jeep® King of the Mountain Series.

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